Social Dynamics Inc.
An innovative client-driven company that provides unique technology services.
About
Our Principles
To provide client-driven services by utilizing our diverse strengths and capabilities.
Our Company
SDI is an innovative technology services company located in Toronto, Ontario. SDI's core services lie in business, design and development. SDI can meet client's unique needs with it's diverse experience. Past clients have ranged from consumer cosmetics, to insurance to social media marketing campaigns.
Our People
SDI consists of a strong diverse team of software developers, engineers, graphics professionals and user experience designers. Each team member offers a different perspectives on any particular problem to develop the best solution.
Services
We provide a wide array of services that support our clients, whether they are in just the beginning or in the ending phases of their project. Our core service areas are:
1. Business- Project Management
- Strategic Consulting
- Intellectual Property (IP) development and related services
2. Design
- We work closely with clients to gather business requirements, distilling our findings into usable documentation such as use cases.
- If there are users involved, our User Experience (UX) design practice makes sure the interface is easy to use. This involves early ethnographic research (conducting surveys, performing interviews) to determine what the exact needs of users are. Once the needs are established, we begin prototyping designs that might work, all the while getting feedback on our designs from possible users. With these prototypes we are then able to specify documentation such as wireframes, functional documentation, and site maps. At this point we can build a final prototype or proceed to development of the product. Finally, we perform some form of user testing on our prototypes throughout the process, refining as needed depending on insights gained from practical experiment.
3. Development
- Back-end code and database management
- Front end User Interface development
Work
Olay (for Keyora)
Worth (for Keyora)
Manulife (for Ingle)
Rockthevote (for mthirty)
Yoozur for Rock the Vote (MTHRTY)
Background
MTHRTY uses social media to distribute branded content to the right customers, engaging them, providing excellent ROI (return on influence) for some of the biggest brands in the world.
Challenge
MTHRTY was tasked with developing a social media portal for the Rock the Vote organization. This portal would create an online community that would generate discussion and encourage voting in the 2008 US presidential elections
Solution
SDI worked closely with MTHIRTY to build and deploy a unique social media portal that was both branded to and met the needs of the Rock the Vote organization. The Yoozur social media platform built by SDI using Adobe Flex, can be deployed on any browser running Adobe Flash and provides a rich interactive experience. Yoozur enables any organization, such as Rock the Vote, to create it's own unique branded community experience so that users can fully engage in the discussion. On Yoozur, users can add friends, join groups, and engage with other users over common topics that relate to the brand.
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